Just because.

As you may have remembered, I took a little trip to Vegas last month.  When I returned home I was gung-ho about putting things into action.  I wanted to stop saying I would do it when…or I would do it if.  It was time to start doing it now!  My business was growing faster than I even realized and I needed to get ahead of it if it was going to turn into everything I wanted it to be.  When I walked through the door from Vegas there was a package waiting for me.  I wasn’t expecting anything…so of course it was that much more exciting.  I opened up the perfect ‘just because’ gift from my brother and sister-in-law and I was obsessed.  Not only did they get me something I loved but…they got it for no reason.  Just because.


I immediately knew what I wanted to do.  This is how I wanted to treat my clients.  I wanted them to feel the gratitude I feel towards them.  I wanted them to experience a little mid-week surprise…just because.  My business is everything it is because of them…and they deserve to know what that means to me.  This idea had literally been sitting for months…piled under a million excuses.  Well…last night…all those excuses bit the dust.  I marked one more thing of the “now” list.  And it felt good.


The Client Experience, Client Gifts, thank you gifts The Client Experience, Client Gifts, thank you gifts


What can you do to stand apart?  What can you do to show your clients what they mean to you?  To show them how much you care about them?

Leave your ideas below and one special commenter will get a ‘just because’ gift from yours truly.  🙂

  • Laura Kelly - March 28, 2012 - 1:19 pm

    you’re my favourite, i freakin love this post. this is something i just finished doing last week for all of my 2012 brides and it felt SO good. so much better than any gift i could have received…you know?ReplyCancel

    • laurenwakefield - March 28, 2012 - 2:35 pm

      I couldn’t agree more. And I freakin love you too! 🙂ReplyCancel

  • Christy - March 28, 2012 - 1:47 pm

    Ooooo what did you get them?! Email it to me, since I know you maybe don’t want to spoil the surprise for them. 🙂 I loving giving gifts so much more than receiving them – which puts us in the perfect line of business! To surprise our clients & make them feel fabulous! I love it! 🙂ReplyCancel

    • laurenwakefield - March 28, 2012 - 2:34 pm

      Emailing you now. 🙂ReplyCancel

  • Emilia Jane - March 28, 2012 - 1:49 pm

    Yay! Presents are the best!!!ReplyCancel

  • Lacey Rabalais - March 28, 2012 - 2:33 pm

    I love gifts. I’ve started sending them to clients also. Hopefully this brings many referrals your way. They will love the gift and you even more!!
    Congrats on pushing yourself and becoming more successful!ReplyCancel

  • Amanda - March 29, 2012 - 12:05 am

    Yessss, I am all over giving gifts this year and I am loving it. I found the perfect book of love poems for clients that I have been sending out.ReplyCancel

  • Amanda - March 29, 2012 - 12:05 am

    Yessss, I am all over giving gifts this year and I am loving it! I found the perfectly romantic and pretty book of love poems to send my clients.ReplyCancel

  • Laurie W - March 29, 2012 - 1:45 am

    Cute idea! Can’t wait to hear what you put in the gift boxes!ReplyCancel

  • Eryn Kesler - March 29, 2012 - 5:42 am

    LOVE giving gifts! A bride and groom I met with just told me the loved the personal touch at our consult.

    One fun one I did earlier this year, was a “date night in”. I gave them pretty popcorn kernels to pop, and a variety of seasonings in cute bottles, and fun striped popcorn bags, and one of my favorite movies. They loved it!ReplyCancel

  • Eryn Kesler - March 29, 2012 - 5:44 am

    I also made homemade salted caramels and delivered them to all of my local clients for valentines day, just to say “i love you”…Pretty sure I’ll be doing that every year, it was a HIT!!ReplyCancel

    • laurenwakefield - March 29, 2012 - 3:22 pm

      I LOVE that idea Eryn!!!! So thoughtful!ReplyCancel

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